In his Essay
Concerning Human Understanding, John
Locke discusses several ways that language and words—and more specifically the
signification process behind creating the meaning of words—can fail. This
phrasing, however, can be a bit misleading. Many of the failures of language
that Locke discusses arise out of user error, and not from the words
themselves. He calls these the “abuses” of language. Some of the abuses he
discusses include how people use words to signify something they do not really
signify—in other words, they make the meaning of the word obscure or difficult
to understand on purpose. He also says that language can become obscure when
people assume that others know what they mean when they use certain words.
This, to me, sounds like one of the problems that Ellen Barton wanted to bring
to light in her essay Textual Practices
of Erasure.
In her essay, Barton uses the United Way poster campaign to
raise money for those with disabilities as a case study. Although on the
surface, these posters were campaigning for a righteous cause, Barton argues
that they used language that ‘erased’ the complexities of the lives of people
with disabilities. They used words in such a way that they came to mean
something they usually did not. All three of the examples Barton discusses in
her essay correlate to the abuses of language Locke names in his.
First, the idea that the posters use language meant to
invoke pity and fear. By centering the ads around children, they invoked pity
in the readers. But by leaving adults with disabilities out of the ads, the
language they used erased the idea that those with disabilities can be
independent. In the same way, it erased any notion that the success of an adult
with a disability was because of their hard work—instead, their success was
attributed to the generous and able donor. In these ads, words are purposely
used to signify incomplete ideas, therefore their meaning is manipulated.
In her second example, Barton states that the United Way ads
exalt “supercrips,” which are people who live out the notion that a disability
is nothing but an adversity to be overcome and are successful despite their
disabilities (Franklin D. Roosevelt is arguably one of them). In this way, the
ads actually moved toward a more complex understanding of the lives of those
with disabilities, but they allowed the readers to use stereotypes to narrow their
thinking about those people. In the exaltation of “supercrips,” the ads set
unreasonably high standards for those with disabilities, and severely diminish
any smaller successes others may have. After all, not every person with a
disability is going to become the president of the United States, but this does
not make their successes less valid. It is in this way that words are used
again to exclude parts of their meaning. By setting “supercrips” up on a
pedestal, they create two different definitions of what it means for a person
with disabilities to live a normal life. In other words, the meanings of words
like ‘supercrip’ and ‘normal’ are obscured.
Finally, Barton speaks of the misrepresentation of United
Way as a business. By using language that portrays it as an efficient and smart
business partner which mediates the relationships between donors and those with
disabilities, United Way erases any need for reflection on the reader’s part.
By using words that constructs them as an efficient business operation and the
readers as efficient decision makers, they are again erasing the part of the
idea that allows readers to understand the complexity of life with
disabilities.
The words are not being used to signify complete ideas, and are
therefore not signifying the “real essence of the thing,” as Locke would say.
The signification process, in these instances, is failing because of an abuse
of language.
-Jessica Gonzalez
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