In analyzing “Mein Kampf” Burke has observed a process of
unification as employed by Hitler in his rhetoric. This process of unification
has multiple steps and different aspects or parts. Initially discussed is how
Hitler chose Munich to serve as “the one unifying center of reference for all”
within his movement (Burke 192). Another part of his process of unification was
“the symbol of a common enemy,”
because “men can unite on the basis of a foe shared by all.” (Burke 193). Burke
analyzes this vilification of Jews as “the materialization”
of a religious pattern... one terrifically effective weapon of propaganda,”
(Burke 194).
Burke
continues his analysis by examining “the sexual symbolism that runs through
Hitler’s book,” (195). The masses are portrayed as a damsel in distress; they
need a male orator to save them from the male villainous Jew (Burke195).
Revisited
is the vilification of the Jew, as it serves two functions. The Jew may be
blamed as a scapegoat responsible for the bad. The “Aryan” members may glorify
themselves by distinguishing themselves from the Jew (Burke 196).
“Mein Kampf” isn’t itself
explicitly analyzed as a symbol. It is composed of and relies upon symbolic
associations. Hitler employed patterns of religious rhetoric to vilify a
scapegoat and then subsequently promote personally empowering (and unifying)
propaganda.
In “Equipment for Living” Burke makes
his case for more general, adaptive classifications for literature. In “The
Rhetoric of Hitler’s ‘Battle’” it seems he is dissecting the propaganda into
different symbols, such as “the international devil,” and “male orator.” The symbols
perform multiple functions, but prevalent one is a segregation of positive and
negative associations. The good and the bad, as defined by Hitler, are symbolically
discerned so that the positively portrayed party may grow as it is unified by
this symbolic action.
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